Membership website & digital marketing for a yoga studio.
As yoga classes moved online during the COVID-19 pandemic, I had the pleasure of designing a virtual studio space for the Yoga Centre of Niagara. The goal was to create a calm, welcoming environment that supports both online learning and community connection.
Using open-source WordPress tools, we implemented online class and event registrations alongside members-only spaces within a cohesive, branded website. Visitors can explore class offerings, meet instructors, and sign up for seasonal workshops with ease.
Our collaboration is ongoing: I continue to update blog content and refresh the homepage banner with current workshops and seasonal messaging. I also design and send out their bi-weekly newsletter, ensuring each edition aligns with their brand and encourages engagement. A browsable archive of past newsletters invites new subscribers and keeps the community connected.
“Working with Catherine has been a real blessing!! She is the creative force behind our new website. She has a very intuitive way of interpreting my ideas into code that results in a beautiful and functional website.”
– Laurie-Anne Lamothe • Yoga Centre of Niagara
