Website and communications design for a national research project
Reporting in Black Communities is a community-informed, research-driven guide and resource hub created to support journalists, journalism educators, and journalism students to report on Black communities in Canada with accuracy, dignity, and equity. I worked with the project team to develop a custom website design and an expanded visual identity system that brings their research, resources, and events together in a clear, engaging, and accessible way. The newly expanded website was a fantastic opportunity to collaborate with Eternity Martis and Nana aba Duncan again.
The project included a full redesign and expansion of the Reporting in Black Communities website, along with an updated visual identity system that introduced new colours, typography, and graphic elements. Coordinated communications materials were developed for the project, including social media templates, a refreshed website icon, and branded assets for an upcoming symposium.
Evolving the Website and Visual Identity
The original version of the site (shown here) focused on presenting the project’s core research and guiding principles. For the expansion, the team needed a more flexible and expressive system to support new content, growing resources, and a major upcoming symposium. The updated website introduces:
- A bolder typographic system that strengthens hierarchy and impact
- A refreshed and expanded colour palette, optimized for accessibility
- A reworked homepage and sitewide structure that is easier to navigate and designed mobile first
- A unified visual language that carries across the website, social media, and symposium communications
This phase of the project built on our original work and gave the team a design system that can scale with the project.
